Trends and New Food Products at the 2015 Natural Products Expo West
Amidst the noise, crowdedness, and sheer size of the 35th annual Natural Products Expo West – the world’s largest event devoted to natural and specialty food and beverages, organics, supplements, health and beauty, natural living and pet products – the trends that stood out to me were:
- A growing emphasis on non-GMO and organic foods and products
- Gluten-free, while still big, seems to be narrowing in favor of many more grain-free and Paleo food product offerings
- More options of minimally sweetened products made with simple, whole food ingredients and sweetened with just fruit or small amounts of better-for-you sweeteners such as organic coconut sugar.
These are all positive developments for me, my clients and readers, and the growing number of people who shop and eat against the grain and against GMOs.
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